Gotham The “New” Helvetica?

Posted by & filed under Graphic Design, Typography.

Helvetica has been known worldwide as the “Graphic Designer’s Best Friend”. With it’s many styles and weight options there is a perfect application for helvetica in any design project. Made famous in many logos from KOHL’S to American Airlines, typographers and graphic designers alike have known of the font’s value in their projects. It’s legibility… Read more »

Golden Ratio In Design

Posted by & filed under Graphic Design.

The Golden Ratio also referred to as the Fibonacci Sequence has been used in art and design since the beginning of time. It occurs in nature and is evident everywhere around. From fern spirals to the universe we the Ratios all around us. Recently I stumbled onto a Quora Digest post where the person who… Read more »